Quote:
Originally Posted by Thescout13
Same reason Nespresso have 4 tiers of practically the same espresso machine - it drives more sales to the middle tiers. It's a marketing/business strategy that has worked for many companies throughout the years. X amount of people want the base and are happy, Y would pay a bit more for the perception of much different and "better", and Z would pay for the most exclusive version. Which would be the best seller? Y - the middle tier.
|
Off topic but I just picked up a Nespresso Delonghi Lattissma Pro. Love this thing.
Back on topic.
Just another way to squeeze more cashola out of all of us for minimal performance gains depending on the jump that's made.
Come on guys. Didn't you know. Everyone gets an ///M nowadays