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X5 is Most Profitable Model For BMW and Fourth in Auto Industry
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09-16-2019, 08:45 AM
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Fugly M3
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Takeaway for me is that Porsche's traditional, but now low volume model contributes to 30% of its margin if I am understanding correctly. Basically also means it probably costs them less than $5k more to make a 911 vs. a 718. Fascinating.
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