Quote:
Originally Posted by homerrr
Define "loyal customer" if you're not a member yet and may or may not have a BMW? Maybe that is the exact point, to reward members when buying (another) BMW instead if people becoming a member just to get the rebate....
|
I have owned BMWs for over a decade now. I sold my last one and didn’t continue with BMWCCA at the time because I didn’t have a BMW. I am getting back into a new one in Q1. Loyalty is not defined by keeping a car club membership when you don’t own a car.
All this will do is create bad sentiment toward BMWCCA and discourage new owners from joining. I am getting the message loud and clear. They don’t want me to join and therefore I won’t.
The funny thing is that I am “loyal” enough by BMW standards to receive the loyalty credit.