Your dealer is blowing smoke.
Here is the most absolute simple break down of how the pricing SHOULD work. I'll use round made up numbers to keep things simple.
MSRP: $70,000
Negotiated discount: $7,000 (10%)
Selling price of car: $63,000
Loyalty discount: $1250 (if you have or had a bmw in the past 12 months)
Conquest discount: $750 (if you don't have a bmw but came from a competitor)
Finance discount: $2000 (if you finance with BMW FS, min finance $7500)
If you qualify for loyalty and you are financing, your total incentives will be $3250
FINAL price $63,000-$3250= $59750
Then you need to add on tax (tax assessed at selling price, $63,000) title, registration and dealer fees which is different for everyone.
Last edited by bodybybalco86; 02-18-2020 at 08:59 AM..
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