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Originally Posted by DBLDNon11
There is some truth to this. I have leased 5 custom ordered BMWs from my CA over the past 12+ years and have a pretty good relationship aside from the usual negotiation dance every 3 years. Anyway, last October, I ordered a '21 X5 and was looking for an '8% off MSRP at the buy rate' deal. He countered with 7% and held firm there. It wasn't until a broker I knew who had a relationship with the GM stepped in and 'made a call'. The next day, I got an email saying that they would honor the 8% deal given our long term relationship. That's it; 1% (begrudgingly) was all the relationship was worth - if that.
Fast forward a year and look what has happened: those 8-10% deals are LONG gone. I can't even imagine what the conversation with my CA would have looked like this October if ordering a new X5. I'm guessing I might be lucky to get the 1% off MSRP vs 0%! Will be interesting to see what happens in 2 years when my lease is up. Could be buying the thing off lease!
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Originally Posted by soldes
Echo what the previous poster stated. I have bought 6 cars in the previous years before ordering the current 2022 unit that its being build now; during those years, I got 8 -10 % off MSRP without much haggling. 2 weeks ago: "All I can do is MSRP, there are no cars around". So much for the so call "relationship with your AD". My response: buying the car in my current lease that is coming to an end, depriving them of making a profit in my return car lease; and turning around and selling that car a few days later, for an $8 to $12,000 profit (for me). That profit in turn, will make my 8-10% discount on the new incoming ordered car.
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Other proofs about what was already said... dealers are in the business to make money. The rest is just nothing and does not matter for them.
I contacted more than 50 dealerships and the best I could get is $3k off MSRP. Lots of dealerships were charging MSRP, some other ones were looking for $5k or even $10k over. I will keep on looking though, I need to contact another 50 dealerships or even more to see if I can get more.
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Originally Posted by HZX540e
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Thank you, but I am looking for a new BMW X5M.