New BMW logo

puckybadger · 03-05-2020, 06:59 AM

Take a look at the i4 concept car and the "new" BMW logo on the hood.

Marty in NY · 03-05-2020, 07:12 AM

I like the new logo, looks modern, stylish and expensive....but that snout, its very hard to look at, gives me nightmares!

But did you notice? No wrinkles in the rear seats!!
,

Heavyd · 03-05-2020, 07:32 AM

Quote:

Originally Posted by Marty in Bgm

I like the new logo, looks modern, stylish and expensive....but that snout, its very hard to look at, gives me nightmares!

But did you notice? No wrinkles in the rear seats!!
,

Hmm, that snout. In the 1940's there was a little guy with a moustache like that 😂

VTENGR · 03-05-2020, 07:38 AM

I like it. I wish there was a way for me to retrofit my 2020 with it, but all the old models will have a recess for the roundel, so it won't look right.

homerrr · 03-05-2020, 07:58 AM

I'm glad you were able to defer the attention towards the wrinkly seat subject

FishJ · 03-05-2020, 08:09 AM

Pretty sure in the pic the weather app stopped working too.

VTENGR · 03-05-2020, 08:18 AM

I'm surprised no one noticed the iPhone that was on fire in the wireless charging tray....

BMW-ALPINA · 03-05-2020, 08:43 AM

The new logo won't be used on any car.

parkstr8 · 03-05-2020, 08:52 AM

Someone needs to post this to their social media. Maybe the reference wold get them to rethink it.

Quote:

Originally Posted by Heavyd

Hmm, that snout. In the 1940's there was a little guy with a moustache like that 😂

X5 45e · 03-05-2020, 08:55 AM

Quote:

Originally Posted by parkstr8

Someone needs to post this to their social media. Maybe the reference wold get them to rethink it.

Quote:

Originally Posted by Heavyd

Hmm, that snout. In the 1940's there was a little guy with a moustache like that 😂

I presume you are referring to Charly Chaplin

Tenac · 03-05-2020, 09:00 AM

Unit · 03-06-2020, 09:36 AM

Quote:

Originally Posted by BMW-ALPINA

The new logo won't be used on any car.

Really? It's already on all their branding so would have thought it would be on the cars too? Is this confirmed?

My car hasn't gone into prod yet so I'm interested whether it will have the old logo or new?

VTENGR · 03-06-2020, 09:51 AM

Quote:

Originally Posted by Unit

Really? It's already on all their branding so would have thought it would be on the cars too? Is this confirmed?

My car hasn't gone into prod yet so I'm interested whether it will have the old logo or new?

Almost certain it will be the old logo. The new models will get the new logo, if they do go that route.

chrisny · 03-06-2020, 10:08 AM

https://www.bmwblog.com/2020/03/04/b...d-on-new-cars/

From another thread on news page.

expressedge · 03-06-2020, 10:12 AM

Critical analysis of the new logo

https://www.theverge.com/2020/3/4/21...ackground-cars

MystroX5 · 03-06-2020, 10:54 AM

It looks very 1980’s LEGO look. Horrible.

OMAHAX5 · 03-06-2020, 11:07 AM

I went with these "new" logos/roundels on my front, rear and floating wheel center caps! :-)

https://ind-distribution.com/collect...-trunk-roundel
https://ind-distribution.com/collect...n-hood-roundel
https://ind-distribution.com/collect...r-cap-set-56mm

they will match my Autotechnik carbon fiber mirror caps I also ordered thru IND!
https://ind-distribution.com/collect...rror-cover-set

I sure hope that logo above never becomes the real thing. Yuck!

mcsa · 03-08-2020, 12:40 AM

Quote:

Originally Posted by chrisny

https://www.bmwblog.com/2020/03/04/b...d-on-new-cars/

From another thread on news page.

This is freaking confusing?!

BMW designed a new logo for premium placing: concept car, social media, car shows... However it has a very bad visibility (white on transparent background) and BMW is not going to use it on cars and dealerships.

Again, confusing and non consistent

:

mcsa · 03-12-2020, 06:46 AM

Jens Thiemer
Senior Vice President Customer & Brand BMW at BMW Group

Last week we introduced the new BMW brand design for online and offline communication. While the logo on the vehicles remains in use, the new communication logo is an expression of our revised identity. Today I want to show you a short clip demonstrating the new transparent usage with more flexibility in digital media.
#BMW #branding #communication #design #innovation

https://www.linkedin.com/posts/jens-...054003712-63J3

Qsilver7 · 03-12-2020, 10:58 AM

Quote:

Originally Posted by BMW-ALPINA

The new logo won't be used on any car.

Quote:

Originally Posted by Unit

Really? It's already on all their branding so would have thought it would be on the cars too? Is this confirmed?

My car hasn't gone into prod yet so I'm interested whether it will have the old logo or new?

Ditto BMW-ALPINA...the new roundel is not going on any new cars as of yet:

Info below is from this article about the new Roundel: https://bimmerlife.com/2020/03/07/bm...nto-a-new-era/

03-05-2020, 06:59 AM	#1
puckybadger Captain 356 Rep 681 Posts Drives: 2024 X6 M60i LCI TBII/Tartufo Join Date: Feb 2015 Location: milwaukee, wi iTrader: (0)	New BMW logo Take a look at the i4 concept car and the "new" BMW logo on the hood.
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03-05-2020, 07:12 AM	#2
Marty in NY Brigadier General 2710 Rep 4,327 Posts Drives: 21 X5 40i, 18 GTi, Snowblower Join Date: Nov 2014 Location: NY iTrader: (0)	I like the new logo, looks modern, stylish and expensive....but that snout, its very hard to look at, gives me nightmares! But did you notice? No wrinkles in the rear seats!! , Attached Images
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03-05-2020, 07:38 AM	#4
VTENGR Lieutenant Colonel 1053 Rep 1,952 Posts Drives: 2020 X5 M50i Join Date: Aug 2018 Location: Atlanta iTrader: (1)	I like it. I wish there was a way for me to retrofit my 2020 with it, but all the old models will have a recess for the roundel, so it won't look right.
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03-05-2020, 07:58 AM	#5
homerrr First Lieutenant 134 Rep 326 Posts Drives: BMW G05 Join Date: Sep 2019 Location: US iTrader: (0)	I'm glad you were able to defer the attention towards the wrinkly seat subject
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03-05-2020, 08:09 AM	#6
FishJ Enlisted Member 21 Rep 42 Posts Drives: 2020 BMW X5 Join Date: Dec 2019 Location: Canada iTrader: (0)	Pretty sure in the pic the weather app stopped working too.
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03-05-2020, 08:18 AM	#7
VTENGR Lieutenant Colonel 1053 Rep 1,952 Posts Drives: 2020 X5 M50i Join Date: Aug 2018 Location: Atlanta iTrader: (1)	I'm surprised no one noticed the iPhone that was on fire in the wireless charging tray....
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03-05-2020, 08:43 AM	#8
BMW-ALPINA Freude am Fahren 454 Rep 359 Posts Drives: G26 i4 M50, F11 M550d, E70 X5 Join Date: Oct 2005 Location: Oslo, Norway iTrader: (0) Garage List 2009 730dA [0.00]	The new logo won't be used on any car. __________________ 2024 G26 i4 M50 Individual 2015 F11 M550d Individual 2012 E70 X5 30d
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03-05-2020, 09:00 AM	#11
Tenac Brigadier General 4539 Rep 3,507 Posts Drives: All Join Date: Mar 2019 Location: AZ iTrader: (0)	__________________ 2022 M8 Comp Convertible 2023 718 Cayman GTS 4.0 2019 718 Cayman Base 2015 M235 Manual On the list for the M2 CS
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03-06-2020, 10:08 AM	#14
chrisny Brigadier General 547 Rep 3,307 Posts Drives: 2020 X5 40i Join Date: Apr 2012 Location: NY iTrader: (0)	https://www.bmwblog.com/2020/03/04/b...d-on-new-cars/ From another thread on news page.
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03-06-2020, 10:12 AM	#15
expressedge New Member 5 Rep 13 Posts Drives: Acura TL Join Date: May 2015 Location: Philly iTrader: (0)	Critical analysis of the new logo https://www.theverge.com/2020/3/4/21...ackground-cars
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03-06-2020, 10:54 AM	#16
MystroX5 Major General 6287 Rep 5,322 Posts Drives: 2020 X7 M50i/ 911 Join Date: Dec 2018 Location: Central Pa. iTrader: (0)	It looks very 1980’s LEGO look. Horrible.
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03-06-2020, 11:07 AM	#17
OMAHAX5 New Member 28 Rep 26 Posts Drives: 2020 X5 M Sport 40i Join Date: Apr 2013 Location: Omaha, NE iTrader: (0)	I went with these "new" logos/roundels on my front, rear and floating wheel center caps! :-) https://ind-distribution.com/collect...-trunk-roundel https://ind-distribution.com/collect...n-hood-roundel https://ind-distribution.com/collect...r-cap-set-56mm they will match my Autotechnik carbon fiber mirror caps I also ordered thru IND! https://ind-distribution.com/collect...rror-cover-set I sure hope that logo above never becomes the real thing. Yuck!
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03-12-2020, 06:46 AM	#19
mcsa Captain 65 Rep 160 Posts Drives: G05 M50d 2020 Join Date: Apr 2015 Location: BA iTrader: (0) Garage List 2020 BMW X5 G05 M50d [0.00]	Jens Thiemer Senior Vice President Customer & Brand BMW at BMW Group Last week we introduced the new BMW brand design for online and offline communication. While the logo on the vehicles remains in use, the new communication logo is an expression of our revised identity. Today I want to show you a short clip demonstrating the new transparent usage with more flexibility in digital media. #BMW #branding #communication #design #innovation https://www.linkedin.com/posts/jens-...054003712-63J3
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